Reports overview

StoreInsight provides a wide range of reports that help you analyze every stage of the customer journey. The reports available to you may vary depending on your installed product configuration.

Tip

If a report you need is not in this list, please contact Deeping Source.

Part 1. Understand your store’s current state

Visitor analysis Comprehensive analysis of visitor count, demographics, and dwell time

Line analysis Customer statistics for virtual line crossings

Part 2. Rediscover the value of your space

Zone analysis Visitor and dwell-time analysis by zone

Heatmap analysis Visualize customer movement

Time-of-day heatmap See how heatmaps change over time

Part 3. Track the customer journey

Inter-zone traffic Analyze movement between zones

Visitor trajectory Trace individual customer paths

Representative path The path most customers actually follow

Part 4. Diagnose issues and optimize performance

Zone Interest Analysis Exposure level vs. interest level

Funnel analysis Diagnose drop-off at each stage

Purchase conversion rate Visit-to-purchase ratio

Part 5. Custom analytics and communication

Segment analysis Compare by gender and age group

Custom reports Build reports with the conditions you need

Add-ons

Inflow rate Entry ratio relative to entrance traffic

Seat occupancy Real-time seat usage

Note

Detailed report pages are being migrated from the Notion manual one by one.